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Copywriters create different types of marketing materials that serve different purposes, eg., promotion of products or services, educating customers, giving expert insight about a certain complex issue. Copywriters’ portfolios typically include sales brochures, web content, sales scripts, sales emails, demonstration scripts, product data sheets and white papers.
If you are a professional photographer, or have a real flair for photography, then selling your images on other sites could be an idea. This could be done alongside your own photography site, as it is a good way help get your work viewed by a wider audience. There are numerous stock image websites to contribute to, but choosing a popular high-end site like Shutterstock should ensure your photographs make you some money.
Mixpanel tracks conversion rates for the key events (think: email signup, account registration, purchase) on your web and mobile landing pages. Above is a screenshot of my Mixpanel account, showing the conversion rate from visit to email signup on a recent blog post of mine. Among many other things, it also gives you an immense amount of useful raw data on the sort of activities your site visitors are doing (which is the first step in testing how to improve your conversion rates), all without having to write complicated SQl code.
Find your niche partners, collaborators, and champions: As you’re creating your course, look for notable people who are also creating content in the space. Look at how their businesses operate and incorporate that into your own plan. You can also reach out to any influencers and make them affiliates for your own course. This way, they’ll be incentivized to share your content with their own audiences (which can be a major way to generate your first sales and start building your own community!)
As you know, growing your email subscriber base is essential to increasing your revenue and monetizing your online business. This useful email capture tool can be set up on any page of your website (they have an incredibly easy-to-use WordPress plugin) and gives you the ability to A/B test different messages to find your most effective email capture mechanisms, all without having to hire expensive development help.
Pingdom has a nice free tool to troubleshoot slow load times on your website. Aside from just checking how fast a page loads on your website, Pingdom will send you email alerts if your servers are down, and will also show you the exact web elements, based on content type like specific image files, CSS, and HTML that are causing your site to load slowly.
You can sell your ebooks through Amazon's Kindle program or Apple's iTunes Connect, which gives you access to a large majority of the digital-book reading market and the barriers for entry are incredibly low. You don't need to invest lots of money to make this happen, but you do need to invest lots of time, not only in writing the ebooks, but in marketing them as well.
Write pitches. If you have located a client for whom you want to write, send pitches, which are topic ideas for articles. Write pitches that not only show your expertise, but also demonstrate your enthusiasm for the topic. First, read the publication to which you are sending pitches to familiarize yourself with what they publish. If applicable, identify a specific section and send our pitch to the appropriate editor. Also, include a brief summary of who you are.
23. Affiliates – There are many affiliate networks, such as FlexOffers and CJ Affiliate that allow you to promote other people’s products and services. You simply put a link or a banner on your page and then you get a percentage if someone clicks through and buys the product/service. You’ll want to select products that are specifically within your blog’s category.This is an effective way to earn money once you have the traffic coming to your blog.
Normally you’ll be asked to test a few websites by visiting them and to document and record your reactions and thoughts as you go through it. It’s really easy to get set up making extra money online by testing websites. All you need to do is sign up to the following services: UserTesting.com, Userlytics, TryMyUI, Userfeel, TestingTime (UK only), or Side Income Jobs.
If you have the next Harry Potter manuscript sitting in your drawer and the publishing industry hasn’t been kind to you, try self-publishing. Using tools like Amazon’s direct publishing or working with dedicated consultants like I_Am, you not only get the satisfaction of pushing your work out there but also retain 100% of your royalties! Don’t think you can write a good novel? Then stick to what you know – self-help is a money-making genre!
There are many ways to get people onto your list. Lead magnets are one such resource. For example, you can build ebooks, checklists and cheat sheets. But you can also do content upgrades, such as PDF versions of an article with added resources in them, four-part video training series, and more. Think about your audience and what you can offer them to better serve them, then treat them with some respect and you'll eventually reap the rewards.
Derek Halpern has built a really strong personal brand. He’s the founder of a software and business training company called Social Triggers and makes a LOT of money teaching people how to sell what they know best. And what he knows best is how to sell. If you’ve got some serious expertise, start making money out of it by selling online courses or simply teaching online.